Senior brand and growth help, on the terms that fit your stage.
A monthly retainer, a fixed launch package, a fractional lead or a single workshop. Same team and same standards, different shape of engagement, and we stay on as you grow.
One team across every lane
- Monthly design retainer
- Growth / marketing retainer
- Launch package (brand + site + ads)
- Fractional brand lead / CMO
- Consulting & strategy workshops
- Training for in-house teams
- White-label work for agencies
- Monthly design retainer
- Growth / marketing retainer
- Launch package (brand + site + ads)
- Fractional brand lead / CMO
- Consulting & strategy workshops
- Training for in-house teams
- White-label work for agencies
"We need more than a freelancer, but we're not ready to hire a full team."
Project work ends just as the agency finally understands your business. Hiring a full-time head of brand or marketing is a big bet before you know exactly what the role should be. So you end up briefing a new freelancer every month and explaining the brand from the start each time.
Or you are an agency with more work than hands, and you need someone who can deliver under your name without you checking every file.
Ways to Work is how we fix that. You pick how much of us you need and for how long, and the same team stays on the work, built from one brand system, whichever option you choose.
One-off projects
Stop, start, explain it again
Ongoing partnership
Context keeps building
Seven ways to work with us, one team throughout.
Pick the shape that fits your stage now. You can change it as you grow, and the same people stay on the work.
A design team on call every month, working from one shared queue, without the cost of hiring one.
Who it's for: Startups and D2C brands with a steady stream of design requests and no in-house designer.
Your paid, organic and email channels run as one plan, with a monthly review of what the numbers say and what we change next.
Who it's for: Brands past launch that need consistent marketing but not a full in-house marketing team yet.
Everything you need to go live, from logo to first ad, built together so launch day isn't a scramble, and we're still with you the week after.
Who it's for: New D2C brands and startups launching in the next few months, starting from a name or less.
A senior person owning brand and marketing decisions a few days a month, so you stop being the bottleneck.
Who it's for: Funded startups and growing brands with a small marketing team but no one senior to lead it.
A decision you've been circling for months, made in a day, with the reasoning written down and a follow-up to check it's moving.
Who it's for: Founding teams stuck on positioning, a rebrand, a channel choice or a product launch plan.
Your own team making on-brand work with the tools you already pay for, with us a message away when they want a second pair of eyes.
Who it's for: Companies with junior marketers or designers, and teams bringing more work in-house as they grow.
Extra design and build capacity under your agency's name, delivered to your standards and your deadlines.
Who it's for: Marketing, PR and digital agencies that need brand, web or creative work they don't do in-house.
monthPlanRunMeasureImprove
Choosing the right shape, before anything is signed.
The wrong engagement wastes money even when the work is good. We spend the first conversation on which option fits, not on selling the biggest one.
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Week 1
Talk
A short call about your stage, team and the next six months. We tell you which option fits, including when it's just a one-off project.
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Weeks 1–2
Scope
We write down what's included, how requests work, who approves what and how either side can change or end it.
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Weeks 2–3
Onboard
We get access to your tools, read your brand files and set up the shared board or Slack channel in the first week.
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Every month, ongoing
Review and grow
A regular check-in on what shipped and what's next. We stay on as you grow, and if the shape stops fitting, we change it rather than let it drift.
Every engagement is quoted to your scope.
Tell us how much help you need and for how long, and we'll send a fixed monthly or project quote.
Questions about how we work together
Retainer or project: how do we choose?
If you can describe the finished thing and the date you need it, it's a project. If the work is a steady flow of requests with no clear end, it's a retainer. When in doubt, start with a project and move to a retainer once you know the volume.
What happens to unused capacity on a retainer?
We agree the rule in writing before we start. Usually a small amount rolls into the next month, so a quiet week doesn't cost you, but it doesn't pile up indefinitely.
Can we pause or cancel?
After the minimum period, yes, with notice. The notice period is in the agreement, and you keep every file and login we've made up to that point.
Who will we actually work with?
The same small team for the whole engagement, led by Dhruv Kalra, our founder and design lead. You won't be handed to a new person each month.
Do you work with teams outside India?
Yes. We're based in Mumbai and work remotely, and we set meeting times to overlap with your working day.
Not sure which one fits?
Tell us where you are and what the next six months look like. We'll suggest the smallest engagement that gets you there.